New Conversion Reporting Options in Google Adwords.

admin 04.15.2009

Google’s rolled out some new conversion tracking.  Whereas in the past, one could check off “conversions,” one can now choose between two types of conversions – ’1-per-click’ or ‘many-per-click.’” I suppose this serves a purpose, in that one person hitting the “submit” button twice on a registration page will now report as 1 lead, not two. On the other side of things, it clutters up the interface.  I wish there were a way to say “default to ’1-per-click,’ and never show me the other option until I need it.”

A Screenshot of Adwords' new conversion reporting options.